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Monthly Marketing Toolkit
To lighten your marketing work load, the Monthly Marketing Toolkit provides timely, basic, helpful content to use in your credit union’s communication channels (newsletters, website, blog, social media, etc.). ​

Every credit union is listed on the national consumer-credit union-matching search engine, aSmarterChoice.org. Consumers visiting the site can find credit unions they are eligible to join, where they are located, what services are provided, etc. Is your credit union's information up to date? Don't miss out on consumers looking for a credit union to join. Update your information by clicking on the "Update Record" link at the bottom of the page.


Make Your Money Matter
Credit unions embody the same core values Millennials are looking for; the trick is finding the right messaging to engage this target audience. PSCU created the “Make Your Money Matter” website to help inform this generation about the huge philosophical differences between why banks and credit unions operate. Numerous free social media assets, including messaging and graphics, are available to help credit unions drive Millennials to the Make Your Money Matter website.


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Video Tutorial

Guide to Social Media
It’s easy to feel lost in the sea of opportunities social media provides. Where should you devote your resources, how do you plan your social media strategy and how do you measure success? This video leads you through the process of developing content and response plans, enabling you to go forth confidently into the world of social media engagement.

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